1. Hank for Home Services
Our productBest for: Independent and multi truck HVAC shops on ServiceTitan, Jobber, Housecall Pro, ServiceFusion, Go High Level, Salesforce, or HubSpot
Pricing: Solo $249/mo (1 to 2 trucks), Crew $549/mo (3 to 6), Fleet $1,249/mo (7 to 15), Enterprise custom
Pros
- Purpose built for HVAC, plumbing, roofing, remodeling
- Native two way sync with the 5 major home services CRMs
- Real emergency triage with warm transfer to on call
- Flat pricing, no per minute meter
- 15 minute setup
Cons
- Newer to market than incumbents
- Not built for non trades small businesses
See Hank →2. Avoca
Best for: Enterprise and multi location HVAC franchises with 50+ trucks
Pricing: Sales driven, not public. Typically requires a sales call.
Pros
- Strong enterprise feature set
- Named enterprise customer logos
- Significant funding and team scale
- Built for multi brand operators
Cons
- Pricing not transparent
- Enterprise implementation timeline
- Overkill for shops under 15 trucks
Hank vs Avoca →3. Goodcall
Best for: Small businesses across many verticals (not just trades)
Pricing: Public pricing on Goodcall site. Lower entry tier than most.
Pros
- Established product with track record
- Broad vertical coverage
- Lower entry pricing for solo operators
- Self serve onboarding
Cons
- Generalist, not trade specific
- Lighter touch CRM integrations
- Less depth on emergency triage and trade qualification
Hank vs Goodcall →4. Rosie
Best for: Service businesses outside the trades (cleaning, lawn, pest, professional services)
Pricing: Varies by plan. Check Rosie site for current.
Pros
- Generalist service business AI sales rep
- Established in adjacent service categories
- Broad vertical coverage
Cons
- Not built for the trades specifically
- Lighter CRM integration depth than trade specialized products
Hank vs Rosie →5. Smith.ai
Best for: Legal, professional services, and consultative businesses where human judgment matters more than speed
Pricing: Per minute or per call structure. Check Smith.ai for current.
Pros
- Human led with AI assist
- Better at nuanced and emotional calls than any current AI
- Established product with broad vertical coverage
Cons
- Slower answer time than AI
- Per minute pricing balloons during call spikes
- Not built around trade specific dispatch logic
Hank vs Smith.ai →6. Dialzara
Best for: Very small operators looking for a basic AI answering tool at low entry pricing
Pricing: Public on Dialzara site. Entry tier is low.
Pros
- Low entry pricing for solo operators
- Simple setup
Cons
- Generalist, not trade specific
- Limited CRM integration depth
- Newer entrant